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May 29, 2025 • 25 min read

Types of Life Insurance for Wealth Building

Josh Pigford

Josh Pigford

Life insurance isn’t just for financial protection - it’s also a tool for building wealth. Here’s what you need to know:

  • Why It Matters: 68% of life insurance owners feel financially secure, compared to 47% without it. It offers tax-free wealth transfer, estate planning benefits, and even cash value you can use during your lifetime.
  • Key Benefits:
    • Tax-deferred growth: Cash value grows without annual taxes.
    • Access funds anytime: Borrow or withdraw from your policy tax-free.
    • Estate planning: Avoid probate, cover taxes, and pass wealth to heirs.
    • Business continuity: Protect your company’s value and ensure smooth ownership transitions.
    • Generational wealth: Create financial security for future generations.
  • Best Options: Permanent life insurance policies like Whole Life, Universal Life, Variable Universal Life (VUL), and Indexed Universal Life (IUL) are ideal for wealth building. Each offers unique features based on your goals and risk tolerance.

Quick Comparison:

Policy Type Cash Value Growth Risk Level Flexibility Best For
Whole Life Steady, guaranteed Low Fixed premiums Long-term stability, dividends
Universal Life Interest-rate based Moderate Adjustable premiums Changing financial needs
Variable Universal Life (VUL) Market-dependent High Investment control High-risk, high-reward growth
Indexed Universal Life (IUL) Index-linked growth Moderate Market exposure Balanced growth and safety

Start by evaluating your financial goals, risk tolerance, and timeline. Then, choose the policy that aligns with your needs. Life insurance can secure your future while growing your wealth.

Types of Life Insurance for Wealth Building

When it comes to building generational wealth, permanent life insurance stands out as the go-to option. Unlike term life insurance, which offers temporary coverage, permanent life insurance provides lifetime protection while also allowing your cash value to grow over time. Let’s explore different types of permanent life insurance and how they can play a role in your wealth-building strategy.

Whole Life Insurance

Whole life insurance is a tried-and-true choice for those who prefer a steady and predictable approach to financial planning. It offers guaranteed lifetime coverage with fixed premiums that don’t change, which is perfect for anyone who values consistency.

One of the standout features of whole life insurance is its stable cash value growth. Since it’s not tied to market performance, your cash value grows at a steady rate and is tax-deferred - a major advantage, especially during uncertain times.

"Whole life insurance offers stable premiums, tax advantages, and in some cases, the opportunity to earn dividends, appealing to individuals seeking comprehensive financial security and wealth transfer capabilities." – Western & Southern Financial Group

Some whole life policies, known as participating policies, even pay dividends. For example, Northwestern Mutual projects an $8.2 billion dividend payout in 2025. These dividends can be used to increase your death benefit, reduce premiums, or even be taken as cash.

Another benefit? You can borrow against your policy’s cash value without triggering taxes (as long as the policy isn’t classified as a modified endowment contract). This makes whole life insurance a flexible financial tool - you could tap into your cash value to invest in real estate or a business while still letting your policy grow.

"Whole life insurance is a uniquely flexible asset and can be an important part of your financial plan. Along with a guaranteed payout when you're no longer here, it has more benefits you can use throughout your life." – Northwestern Mutual

Additionally, in many states, whole life insurance offers protection from creditors and bankruptcy proceedings, making it a valuable asset for estate planning and safeguarding wealth.

Universal Life Insurance

Universal life insurance takes flexibility to the next level, making it a great option for those whose financial needs and goals may shift over time. With this type of policy, you can adjust both your premium payments and death benefit as your circumstances change.

The cash value of a universal life policy grows based on interest rates set by the insurance company, which can exceed the guaranteed minimum rate. This flexibility allows you to overfund the policy in good years and scale back payments when necessary.

For instance, a healthy 40-year-old male might pay at least $3,098 annually for a $500,000 universal life policy. However, success with universal life insurance requires active management to ensure the policy remains funded and continues to grow. Regular reviews are essential to keep premiums and cash value aligned with your financial goals.

Variable Universal Life Insurance (VUL)

Variable Universal Life Insurance offers a more hands-on approach for those comfortable with investment risk. With VUL, you can allocate your cash value into various sub-accounts, including equity funds, bond funds, and money market accounts. This means your cash value is directly tied to market performance - it can grow significantly during strong markets, but it’s also vulnerable to losses during downturns.

Unlike other policies, VUL doesn’t have caps or floors on returns. While this opens the door to potentially higher gains, it also comes with higher fees due to the active management of investment options. For individuals who are confident in managing their investments and willing to accept some risk, VUL can offer strong growth potential alongside tax-deferred benefits.

The policy’s flexibility extends to both premiums and death benefits, allowing you to adjust as your financial situation and the market evolve. This makes VUL an appealing choice for those who want more control over their wealth-building strategy.

Indexed Universal Life Insurance (IUL)

Indexed Universal Life Insurance strikes a balance between the stability of traditional universal life and the growth potential of VUL. It links your cash value growth to the performance of a stock market index, such as the S&P 500, while also providing a safety net with a structured floor to protect against losses.

With IUL, your cash value benefits from market gains up to a predetermined cap. At the same time, the floor ensures you won’t lose money due to negative index performance. This setup reduces risk while still allowing for growth, making it an attractive option for long-term wealth-building.

Unlike VUL, IUL typically involves fewer management fees since there’s no active investment in individual securities. However, the insurance company’s crediting methods and participation rates can influence your returns over time.

For those looking to grow their wealth with some market exposure but without the full volatility of direct investments, IUL is a solid choice. It’s especially effective for retirement planning and transferring wealth to the next generation while enjoying tax-deferred growth.

Strategies for Maximizing Wealth Building with Life Insurance

Use these strategies to make the most of your life insurance policy's potential for building wealth. By going beyond the basics, you can turn your policy into a powerful tool for long-term financial growth.

Overfunding Policies for Faster Cash Value Growth

Paying more than the minimum premium on your policy - known as overfunding - can significantly speed up the growth of your cash value. This approach transforms your policy into more than just a death benefit; it becomes a tax-advantaged savings tool. The extra funds you contribute, after covering costs and fees, go directly into your cash value account.

Overfunding is especially appealing to high-income earners who’ve already maxed out their 401(k)s and IRAs. Unlike those accounts, overfunded life insurance has no contribution limits, offers tax-free access to funds, and provides flexibility in how and when you use the money. Historically, these policies have delivered returns in the 4–7% range over time, making them a solid addition to a diversified financial plan.

Whole life insurance and Indexed Universal Life (IUL) policies work particularly well for this strategy because of their cash accumulation features. Adding a paid-up additions rider allows you to contribute even more without exceeding IRS limits or triggering Modified Endowment Contract (MEC) status.

To make this strategy work, consult with an experienced advisor who specializes in designing policies for maximum funding without crossing into MEC territory. Regular reviews of your policy are essential, especially with IUL policies, to safeguard your cash value against market fluctuations.

Another effective strategy to consider is using policy loans to access your funds.

Policy Loans for Tax-Free Access to Funds

One standout feature of permanent life insurance is the ability to borrow against your cash value without creating a taxable event. Policy loans give you a flexible way to access your accumulated wealth while allowing the remaining cash value to keep growing.

Typically, you can borrow up to 90% of your cash value. These loans don’t require credit checks, income verification, or strict repayment schedules. Plus, you can use the funds however you like - whether it’s for real estate investments, business opportunities, or unexpected expenses.

The financial benefits are clear. Interest rates on policy loans usually range from 5% to 8%, which is often lower than the average 9.4% rate charged by banks for personal loans.

However, policy loans require careful management. Any outstanding balance reduces your death benefit, and interest continues to accrue on unpaid amounts. If your loan balance plus interest exceeds your cash value, your policy could lapse, potentially leading to a hefty tax bill.

"You need to be cautious about running up a big loan bill in retirement... Paying for college or medical expenses are excellent reasons to take out a life insurance loan, but you have to be sure you compare the interest rates available on alternative sources of cash or credit. You don't want to become too reliant on borrowing your cash value."

– James Hunt, Retired Life Insurance Actuary

To manage this strategy effectively, monitor your loan balance regularly and discuss your borrowing plans with your agent. This ensures your policy remains in good shape and continues to meet your financial goals.

Using Life Insurance in Estate Planning

Life insurance plays a vital role in estate planning, helping families preserve and grow their wealth across generations. Studies show that family assets are often lost within one or two generations, but strategic use of life insurance can help prevent this.

One powerful tool is an Irrevocable Life Insurance Trust (ILIT). By placing your policy in an ILIT, you remove the death benefit from your taxable estate while maintaining control over how the funds are distributed. This approach is particularly useful for estates nearing the $13.61 million federal estate tax exemption (as of September 2024).

Life insurance also provides much-needed liquidity for estate expenses. When someone passes away, their estate may face immediate costs like taxes, legal fees, and administrative expenses. Life insurance proceeds can cover these costs, avoiding the need to sell valuable family assets like businesses or real estate.

For example, if one child inherits a vacation home, a life insurance policy matching the home's value can provide equal benefits to other heirs.

Life insurance also bypasses probate, giving beneficiaries quick access to funds. Plus, death benefits are generally income tax-free, ensuring your loved ones receive the full value.

For business owners, life insurance can fund buy-sell agreements, ensuring a smooth transition of ownership while keeping the business running. It can also balance inheritances when one child takes over the family business and others receive equivalent funds from the policy.

To make the most of life insurance in estate planning, work with qualified professionals to align your policy with your overall plan. Start early, as premiums are typically lower when you’re younger and healthier. Keep your records up to date and review your beneficiary designations regularly to ensure they match your current wishes.

Tax Benefits and Compliance Rules

Knowing the tax perks of life insurance can be a game-changer for building wealth. These policies come with advantages that can boost your financial plan, but they also require careful management to stay compliant with tax regulations.

Tax-Deferred Growth on Cash Value

One major benefit of permanent life insurance is the tax-deferred growth of its cash value. This means your money grows without being reduced by annual taxes, allowing it to compound more efficiently. Even better, you can access this cash value without triggering taxes - withdraw up to the amount of your total premiums tax-free, and access additional funds through policy loans while keeping the policy active. For high-income earners who have already maxed out contributions to 401(k)s and IRAs, this feature is especially appealing. Plus, you can access funds before age 59½ without penalties, unlike many retirement accounts.

Avoiding Modified Endowment Contract (MEC) Status

To keep these tax advantages, it’s crucial to avoid your policy being classified as a Modified Endowment Contract (MEC). Overfunding your policy too quickly can lead to this reclassification by the IRS, stripping away many of the tax benefits. The IRS uses a "seven-pay test" to determine if a policy crosses the MEC threshold. This test calculates the maximum amount you can pay into your policy during its first seven years while still maintaining favorable tax treatment.

"You can avoid this by understanding the threshold for your policy and ensuring that you do not go over it", advises Lynda Taylor, Assistant Director of Insurance Solutions Development at Northwestern Mutual.

For example, if John buys a whole life policy with a $500,000 death benefit and pays $20,000 annually for seven years (totaling $140,000), but the IRS's seven-pay test limit for his policy is $100,000, his policy would be classified as a MEC. This reclassification would make any withdrawals or loans from the cash value taxable, and early withdrawals before age 59½ could incur a 10% penalty - similar to retirement accounts.

Insurance companies are required to notify you if your policy is nearing MEC status. It’s important to work closely with your agent to understand your policy’s limits and structure premium payments appropriately. Also, be aware that changes to your policy, such as adjusting coverage levels, can reset the seven-pay test and create new MEC risks.

Tax-Free Death Benefits

One of the most attractive features of life insurance is the tax-free nature of death benefits. According to the IRS:

"Generally, life insurance proceeds you receive as a beneficiary due to the death of the insured person, aren't includable in gross income and you don't have to report them."

This means beneficiaries receive the full death benefit without worrying about income taxes, unlike other inherited assets like retirement accounts, which are often taxable. However, there are exceptions. For instance, if the death benefit is paid in installments instead of a lump sum, any interest earned on those payments is taxable. Beneficiaries typically benefit more from opting for a lump-sum payout.

Estate taxes can also come into play for large policies. In 2024, the federal estate tax exemption is $13.61 million for individuals and $27.22 million for married couples. If your total estate, including life insurance proceeds, exceeds these limits, estate taxes may apply. Setting up an Irrevocable Life Insurance Trust (ILIT) can help remove the death benefit from your taxable estate. Additionally, watch out for the "Goodman Triangle", where three different people serve as the policy owner, insured, and beneficiary. This setup can trigger gift taxes. To avoid this, ensure that either the policy owner and insured are the same person or that the policy owner and beneficiary are the same.

To make the most of these tax benefits while avoiding pitfalls, it’s essential to work with experienced insurance and tax professionals. Regularly reviewing your policy is also key, especially as tax laws and your financial circumstances change. These strategies can help you align your life insurance policy with your long-term financial goals.

Choosing the Right Policy for Your Financial Goals

Picking the right life insurance policy to support your financial goals takes a thoughtful look at your current situation and long-term plans. With several policy types available - each with its own features and benefits - your choice can have a lasting impact on your ability to build wealth over time.

Evaluating Your Financial Needs and Goals

To start, take a close look at your risk tolerance and investment timeline. How comfortable are you with market ups and downs? This will play a big role in determining which type of policy fits your needs.

  • If you prefer stability: Whole life insurance might be a good fit. These policies offer steady cash value growth, usually between 1% and 3.5% annually, along with fixed premiums, making it easier to budget over time. There's no market risk, so it’s ideal for conservative investors.
  • If you're open to some risk: Universal life insurance could be more appealing. It offers flexible premiums and the potential for higher returns when markets perform well. However, it requires more involvement and doesn’t guarantee a specific death benefit.
  • If you're comfortable with high risk: Variable Universal Life (VUL) policies let you invest directly in stocks and bonds. While they offer greater growth potential, they also come with significant risks and demand ongoing portfolio management.

Financial advisors often recommend life insurance coverage that’s 10–12 times your annual income. For instance, if you earn $100,000 a year, a policy with $1 million to $1.2 million in coverage can help your family maintain their lifestyle, cover major expenses like a mortgage or college tuition, and handle day-to-day costs.

Your timeline for building wealth is another key factor. If you’re in your 30s or 40s, you might have time to ride out market fluctuations with a variable policy. But if you’re nearing retirement, the stability of a whole life policy might be more appealing. Once you’ve outlined your goals and timeline, it’s time to dive into the details of each policy.

Comparing Policy Features and Costs

When comparing life insurance policies, focus on four main areas: premiums, cash value growth, death benefits, and flexibility. Each type of policy has its own strengths in these categories.

  • Premiums: Whole life policies come with fixed premiums that won’t change over time. Universal life policies allow for flexible payments, so you can adjust based on your financial situation. VUL policies, on the other hand, often have higher fees due to investment management costs.
  • Cash value growth and death benefits: Whole life offers steady growth and may even pay dividends. Universal life policies grow based on interest rates, while VUL returns are tied to your investment performance.
  • Flexibility: Whole life policies are more rigid, while universal and variable policies give you more options to adjust premiums, change coverage, or access cash value.

It’s also important to get quotes from multiple insurers to compare costs and features. Look into each company’s financial strength through ratings from agencies like A.M. Best or Standard & Poor’s. Choosing a financially stable insurer ensures they’ll be around to honor your policy when you need it.

This comparison process helps you narrow down your options and prepares you to work with professionals who can fine-tune your strategy.

Working with Financial Professionals

Once you’ve done your homework, consulting with financial professionals can help you align your life insurance policy with your overall wealth-building goals. These experts can ensure all aspects of your financial plan work together seamlessly.

Look for advisors with credentials like CFP (Certified Financial Planner) or ChFC (Chartered Financial Consultant). They have the expertise to integrate life insurance into a broader financial strategy. Insurance agents can also explain policy details, but since they earn commissions, it’s wise to work with those who represent multiple insurers for a broader view. If you want completely unbiased advice, consider fee-only financial planners - they don’t earn commissions and can objectively recommend the best coverage for your situation.

During your consultations, ask for detailed illustrations of how cash values might grow under different market conditions. Make sure you understand all associated costs, such as mortality charges, administrative fees, or surrender fees for early withdrawals.

Anil Suri of Merrill and Bank of America Private Bank highlights:

"Considering both your willingness and your financial ability to take on risk is the best way to make asset allocation choices that work for you."

This emphasizes the importance of matching your risk tolerance with your insurance choices.

Finally, remember that life insurance isn’t a set-it-and-forget-it decision. Regular policy reviews are essential. As your financial situation, family needs, or risk tolerance change, revisiting your policy annually ensures it continues to align with your wealth-building goals.

Building Wealth with Life Insurance

Life insurance has grown far beyond its traditional role of providing a death benefit. Today, it’s a powerful tool for building wealth and supporting long-term financial goals. As China Llanos from J.P. Morgan Wealth Management puts it:

"Some life insurance policies can become a financial asset for you to use during your life, just like an IRA or mutual fund."

Permanent life insurance policies, such as whole life, universal life, and variable universal life, offer the unique advantage of combining protection with the ability to accumulate cash value. Unlike term life insurance, which only provides coverage for a set period, these policies allow cash value to grow tax-deferred over time. This accumulated cash value can act as a financial safety net, accessible through policy loans without the need for credit checks or income verification.

Overfunding your policy - paying more than the required premium - can speed up cash value growth, increasing your borrowing power and maximizing tax-deferred benefits. Many insurers provide flexibility for policy loans, making them an attractive option for funding education, launching a business, or supplementing retirement income. Additionally, death benefits from these policies are income-tax-free, and the federal estate tax exemption, currently set at $13.61 million per individual (as of September 2024), makes life insurance a critical tool for protecting generational wealth in light of estate tax rates exceeding 40%.

When it comes to borrowing, policy loans offer distinct advantages over traditional bank loans. They don’t require credit checks, come with flexible repayment terms, and often feature lower interest rates. Essentially, you’re borrowing against your own accumulated cash value, making it a more accessible and convenient option.

Life insurance also plays a key role in estate planning. It provides the liquidity needed to cover taxes, ensuring other assets can be preserved for heirs. Additionally, it can help equalize inheritances among beneficiaries, creating fairness without the need to sell off valuable assets.

To get the most out of life insurance as a wealth-building tool, it’s essential to make it part of a larger financial strategy. Regular policy reviews help ensure your coverage keeps pace with life changes, while professional advice can guide you in balancing cash value growth with death benefit protection. With roughly half of Americans carrying life insurance as of 2024, those who leverage its wealth-building potential are better positioned to secure lasting financial security for themselves and future generations.

FAQs

What is overfunding a life insurance policy, and how can it help build wealth?

Overfunding a life insurance policy - particularly a whole life policy - means paying more than the required premiums to accelerate the growth of the policy’s cash value. One of the biggest perks of this strategy is that the cash value grows tax-deferred. In other words, you won’t owe taxes on the growth unless you decide to withdraw it. Plus, you can borrow against this cash value, often at competitive interest rates. This provides a flexible way to tap into funds for things like investments or other financial needs without immediately triggering taxes.

That said, overfunding isn’t without its risks. If you contribute too much, the policy might be classified as a Modified Endowment Contract (MEC). When this happens, you could lose key tax benefits, such as being able to take tax-free loans or withdrawals. Additionally, taking out loans and not repaying them can lower the death benefit or even cause the policy to lapse. To get the most out of overfunding while avoiding these pitfalls, it’s crucial to carefully manage both your contributions and any withdrawals.

What are the main differences between Whole Life, Universal Life, and Indexed Universal Life insurance when it comes to risk and growth potential?

Whole Life, Universal Life, and Indexed Universal Life (IUL) insurance each serve different financial needs, offering varying levels of risk and growth potential.

Whole Life insurance stands out for its stability. It comes with fixed premiums, a guaranteed cash value that steadily grows, and a consistent death benefit. This option is perfect for those who value long-term security and predictability without any surprises.

Universal Life insurance offers more flexibility. You can adjust your premiums and death benefits, tailoring the policy to your changing financial situation. The cash value grows based on interest rates, which means there’s some level of risk, but it remains a balanced choice for those seeking adaptable coverage.

Indexed Universal Life insurance takes things a step further by tying cash value growth to stock market indices. While this offers the potential for higher returns, it also comes with increased risk compared to Whole Life. That said, it does include some protection against losses, making it a fit for individuals willing to take on more risk in exchange for the chance of greater rewards.

How can life insurance help transfer wealth smoothly to future generations?

Life insurance is a powerful tool in estate planning, ensuring that wealth is transferred to your loved ones efficiently. The death benefit provides immediate cash, which can help cover estate taxes, pay off debts, or manage final expenses. This can prevent the need to sell off assets quickly or at a loss, preserving the overall value of your estate and reducing financial strain on your heirs.

It also offers a way to address fairness among beneficiaries, especially when your estate includes assets that are hard to divide, like property or a family business. By incorporating life insurance into your estate plan, you can ensure a more balanced distribution, minimize the risk of family disagreements, and create a legacy that lasts for generations. Plus, the proceeds are typically income tax-free, making them an even more effective component of wealth management.